Justin Hill

About Justin

I've sat at both ends of this table.

Hill Marketing Solutions was founded by Justin Hill, a marketing and strategy consultant whose career has been spent entirely inside the financial services ecosystem — first as a banker, then as a senior leader at one of the industry's most respected credit risk consulting firms.

Justin began his career working inside financial institutions — including Washington Mutual and Sovereign Bank — in branch management and commercial lending, learning firsthand how banks think, operate, and make decisions at every level. That foundation is irreplaceable and informs everything he does.

He has since spent nearly two decades as a senior leader at CEIS Review, an independent commercial loan review firm, functioning as its chief revenue officer — working directly with executive management and board members at banks and credit unions across the country on their most complex credit, portfolio, and regulatory challenges. He also personally oversees the firm's vendor due diligence program and SOC compliance initiatives — giving him a direct, practitioner-level understanding of exactly what regulated institutions require from their vendors.

That combination — banker turned advisor turned marketer — is what makes Hill Marketing Solutions different. Your strategy isn't built on assumptions about how banks think. It's built on direct, practitioner-level knowledge of how they actually decide.

Justin is also available for speaking engagements at banking conferences, industry panels, association events, and private offsites — bringing practitioner-level insight to conversations about marketing to regulated financial institutions, vendor due diligence, and the evolving community banking landscape.